Did you even think of the logic behind using a thumbnail in YouTube and Facebook. Millions of videos are posted daily on both platforms yet a very few of them catch the attention of the viewers and drive millions of views just because of the thumbnails. No matter how perfectly your videos are made or how cool you are, without a powerful thumbnail you can’t gain a viewer’s attention. So, using a correct and appealing thumbnail the right way in the right video is the main strategy to make visitors click your video.
For making an excellent and compelling Thumbnail for YouTube or Facebook videos, here are a few ideas and tips you should follow to scale your videos for more followers and higher viewing rate.
Hire a Thumbnail Designing Service:
The fastest way to get a stunning thumbnail design is to hire a thumbnail designing service which you obviously can get from multiple platforms like Fiverr and Upwork. And, if you already have a good thumbnail or your thumbnails don’t have the right text or image that you want, you probably need to get the photo cutout service to remove background, or get the images cut from the professionals. But if you don’t want to invest a penny in these services and everything you want to do yourself, these tips would definitely help you get the job done.
Thumbnails Design Ideas for YouTube Videos
Put Yourself in Viewer’s Shoes:
Before designing a thumbnail, think again and again, and, for this purpose, you have to put yourself in your viewer’s shoes. That said, If your channel is about a motivational speaker, or a technical person, just make sure that you are able to solve the viewer’s problem by using the image and text which the user is looking for. And if you are an entertainer, then you must be the right person the viewer wants to watch to relieve his stress. This is because he doesn’t have time, and he has an option to scroll down the videos till he reaches the right videos that solves his problem.
Include Title Text to Give an Idea of your Video
Once you have a clear idea of how your thumbnail should look, add some text to reflect the context and idea of your video. Remember that the text you are going to write should deliver the core idea of the video, send a quick message to the viewer and make him click the video. For this purpose divide the text into large headings separated equally. Don’t add the text all over the thumbnail, rather dedicate a small portion of it to convey your message. Here is an example of that.
Use the Best Font Style, Size And Color:

Remember that the font style, size and color should match the overall idea of your video. For this purpose, you have to try many times to get to the level of perfection. Using the best, readable and clearly visible font style and size is the core idea of making your visitor aware of your brand and content. To make an appealing video thumbnail, try to add consistent font size and style. Also, the text color should match the background image, and deliver the same idea. It is worth mentioning that the font colors should always be readable and not be too faded.
Use A Relevant Image
This point is a must-have to design an appealing YouTube Thumbnail. Lets say, your channel is about Vlogging, and you want to teach on “How to start a Vlog? A Step by Step Guide”, but your thumbnail background image is showing something about Yoga, you won’t be able to get views. The simple answer is that you won’t be able to convince someone to click your video without using the right image that conveys the same message you are going to deliver. Besides, the image should deliver the same expression and sentiment that you want to achieve from your visitors.
Try to Include your image in the Thumbnail
For some YouTube channels of gaming, vlogging, professional services, or entertainment, it is important to add your own image in the Thumbnail. The reason is that adding your image in the main image makes you able to make eye contact and to build a strong connection with the viewer. Besides, your expressions and feelings in the image will make the viewer curious about the video and compel him to watch what you want to say. Here is an example of that.

5 Best YouTube Channels to Get an Idea of Great Thumbnails:
- Yoga with Adriene ( For Yoga Trainers)
- Neil Patel (For Marketers)
- XO, MaCenna (For DIY projects)
- Food Wishes (For food channels)
- Red Bull (For Commercials or Advertising)